Turkey Mill launches refreshed branding to blend heritage with modern working
19th December 2019
Turkey Mill has launched a refreshed creative brand and messaging, to help tell its story across West Kent.
Local agency Calvermont helped the leadership team to pick a logo and set of messaging that reflects the park’s rich history and heritage but also demonstrates a more modern, flexible working vibe, that Turkey Mill has become known for.
The new strapline will be ‘Turkey Mill, A Business Oasis’
The new message will be ‘A business destination, blending history and heritage with modern facilities in an accessible green oasis.’
And the logo mixes a newer green palette and a bolder more modern font, with a quill-style icon. There is also some heritage but vibrant orange to link to the historic buildings, and a blue to accent the paper mill’s background.
New photography of the park has also been taken to reflect the beauty of the working environment and a new marketing and comms campaign will be launched soon.